Saddam

Digital Marketing Expert

Mattress Firm • Parttime

Dec 2021 - Present • 4 yrs 5 mos

At Mattress By Appointment Canada, I was responsible for managing and executing comprehensive digital marketing strategies to boost brand visibility and lead generation. My role included creating and optimizing social media campaigns, running targeted ads across platforms, and managing Google Ads to maximize ROI. Through data-driven strategies and creative content, I helped improve online engagement and drive measurable business growth. Key Highlights: 01. Developed and implemented social media marketing campaigns on Facebook and Instagram. 02. Managed Google Ads campaigns to increase website traffic and conversions. 03. Created engaging ad creatives and optimized performance based on analytics. 04. Collaborated with the team to align marketing efforts with business goals.

Digital Advertising Consultant

Upwork • Parttime

Jan 2020 - Present • 6 yrs 4 mos

I'm a AI-Powered Google & Facebook Ads expert. I help global brands grow faster & generate explosive ROI by using Google Ads, Facebook Ads, Data-Driven pain media strategy & SEO. I specialize in helping E-Commerce businesses build brand awareness, increase conversions, and generate consistent revenue through strategic social media marketing campaigns. ✅ My Expertise Includes: 01. Paid Advertising Campaigns 02. E-Commerce Marketing 03. Social Media Strategy 04. Campaign Optimization 05. Creative Ad Copy & Visuals 06. Analytics & Reporting 07. Search Engine Optimization 08. E-Commerce SEO 09. Social Media Management 10. Google Tag Manager 11. Google Analytics 12. Google Data Studio 13. Meta Pixel Setup with Steap.io 14. Google Adwords 15. Meta Business Manager

Social Media Manager

DiveSafe International • Freelance

Jul 2023 - Apr 2024 • 9 mos

I am a Social Media Manager with several years of experience working in the diving and travel industry. I have managed and grown brand presence across Facebook, Instagram, and Pinterest, helping businesses turn social media into a consistent source of leads and bookings. My work covers the full process, from content planning and creative direction to campaign setup, testing, optimization, and reporting. I have hands-on experience running Facebook and Google ad campaigns, building funnels, improving conversion rates, and scaling results while keeping budgets efficient. I focus on practical strategies that bring measurable growth. This includes improving engagement, increasing website traffic, and generating qualified inquiries for services and travel packages. I enjoy working with brands that value clear communication, clean branding, and long-term growth. My goal is always the same: build a strong online presence that actually drives business, not just likes. If you are looking for someone who understands both content and paid ads, I would be happy to connect.