Salem A

Ecommerce Growth & Shopify Solutions Specialist

Contra • Freelance

Jun 2024 - Present • 2 yrs 5 mos

Every online store reaches a point where something feels off. Traffic comes in but sales don't follow. Customers browse without buying. Marketing works for a while, then slows down. That's where I come in. I work with ecommerce brands to uncover what's holding their stores back and build practical systems that support steady growth. My projects combine Shopify optimization, storefront improvements, Klaviyo email marketing, conversion-focused landing pages, customer journey mapping, and growth strategy so every part of the store works together instead of competing for attention. Rather than applying the same process to every business, I study how customers move through a store, where they hesitate, and what prevents them from completing a purchase. From there, I create solutions that improve the shopping experience, strengthen customer retention, and support long-term revenue growth. I've collaborated with brands across fashion, beauty, home, wellness, electronics, and lifestyle ecommerce, helping turn scattered marketing efforts into structured growth systems that are easier to manage and scale.

Shopify Marketing & Ecommerce Growth Specialist

Upwork • Freelance

May 2024 - Present • 2 yrs 6 mos

I help Shopify store owners fix the problems that stop their stores from growing. Whether it's low traffic, poor conversion, weak email marketing, or an underperforming storefront, I focus on building systems that turn visitors into customers instead of relying on guesswork. My work includes Shopify marketing, Shopify SEO, Facebook Ads, TikTok Ads, Klaviyo email marketing, Shopify store audits, store redesign, conversion optimization, product page improvements, Google Merchant Center setup, and ecommerce growth strategy. Every project starts with understanding the store, identifying what's limiting performance, then creating a practical plan that improves visibility, customer experience, and sales. I work with brands across fashion, beauty, health, home, electronics, and general ecommerce, always focusing on solutions that support long-term business growth rather than short-term fixes.