sanjid

Digital markater

Daraz

Sep 2021 - Aug 2024 • 2 yrs 11 mos

# Job History ## Digital Marketing Specialist **ABC Digital Agency** * Planned and executed digital marketing campaigns across Google Ads, Facebook, Instagram, LinkedIn, and email marketing platforms. * Managed SEO and content marketing strategies that increased organic website traffic. * Created and optimized PPC campaigns to improve return on ad spend (ROAS). * Analyzed campaign performance using Google Analytics, Google Search Console, and Meta Business Suite. * Collaborated with designers and content creators to produce engaging marketing materials. * Conducted keyword research, competitor analysis, and market research to identify growth opportunities. * Managed social media accounts, increasing audience engagement and brand awareness. * Generated monthly marketing reports and provided recommendations based on performance data. ## Digital Marketing Executive **XYZ E-commerce Ltd.** | June 2020 – December 2021 * Managed social media marketing campaigns across multiple platforms. * Executed email marketing campaigns with audience segmentation and automation. * Improved website SEO through on-page optimization and content updates. * Supported product launches with integrated digital marketing campaigns. * Assisted in managing online advertising budgets and campaign optimization. * Tracked KPIs and prepared weekly and monthly performance reports. # Key Achievements * Increased organic website traffic by **65%** within 12 months through SEO and content optimization. * Improved Google Ads conversion rate by **35%** while reducing cost per acquisition by **25%**. * Achieved an average **4x return on ad spend (ROAS)** across paid advertising campaigns. * Grew social media followers by **80%** and increased engagement by **120%** in one year. * Increased email marketing open rates from **18% to 30%** through audience segmentation and A/B testing. * Successfully managed digital marketing budgets of up to **$50,000 per month**.