Ashif Rahman

E-Commerce Growth & Marketing Specialist

Just Marketing HK

Jun 2025 - Present • 1 yr

I oversee the complete Meta Ads strategy for Just Marketing HK, a growing e-commerce fashion brand. I manage the full Meta Ads Campaign setup, management, optimization and scaling ads to drive strong sales growth. ➡️ Core Responsibilities: • Full Meta Ads Campaign Setup (Audience Research, Creative strategy and Funnel building) • Writing persuasive, high-converting ad copy and electing/Designing Ad Creatives • Daily monitoring, performance analysis, and data-driven campaign optimization • A/B tests on audiences, Ads creatives and offers to maximize ROI • Implementing advanced retargeting strategies for website visitors and cart abandoners using dynamic product ads • Scaling high-performing campaigns while maintaining profitability • Delivering detailed performance reports with actionable growth insights and strategy recommendations • Retargeting Strategies for website visitors and cart abandoners using dynamic ads. • Scaling high-performing campaigns to drive consistent growth. • Providing detailed Ads performance reports and strategic updates. ➡️ Success Highlights: • Achieved a consistent 6–7X ROAS (Return on Ad Spend), outperforming typical industry averages • Maintained profitable sales with a low cost per purchase • Successfully scaled campaigns while maintaining high profitability • Increased brand awareness and customer retention through strategic retargeting campaigns • Played a key role in driving substantial revenue growth through targeted, performance-focused advertising I'm proud to contribute to Just Marketing HK’s continued expansion, helping the brand reach new customers and scale its e-commerce success through strategic and results-driven Facebook Ads and Instagram Ads.

Digital Marketing Specialist

Funky Music Fest

May 2024 - Aug 2025 • 1 yr 3 mos

We are a results-driven Digital Marketing Manager dedicated to helping businesses grow online through strategic, data-backed marketing solutions. Our expertise includes Facebook & Instagram Ads, TikTok Ads and Google Ads management designed to generate qualified leads, increase sales and improve return on ad spend (ROAS). We implement advanced Conversion Tracking Systems, including Meta Pixel setup and Google Tag integration, to ensure accurate data collection and smarter campaign decisions. Through detailed audience research, retargeting ads, creative strategy, funnel building and continuous performance optimization, we turn traffic into measurable revenue. We collaborate closely with a client to understand their business goals, target audience and budget strategy. This allows us to develop customized Successful Marketing strategies tailored for sustainable growth. From building high-converting ads campaigns and compelling creatives to ongoing A/B testing, analytics monitoring, optimization,and strategic scaling, we focus on delivering real results.