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Turning Search Visibility Into Real Business Growth
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SEO SPECIALIST
Shop the Latest in Fashion and Beauty Online • Fulltime
Jul 2025 - Feb 2026 • 7 mos
I work full-time as an SEO Specialist, helping businesses improve Google rankings, organic traffic, local visibility, and qualified leads. I’ve worked with 200+ brands across different industries, managing SEO projects from detailed audits to ongoing optimization. My role starts with understanding the business, target audience, services, competitors, and current search performance. I conduct SEO audits to identify technical issues, indexing and crawling problems, keyword gaps, content weaknesses, on-page issues, and internal linking opportunities. I specialize in Keyword Research, Technical SEO, On-Page SEO, Off-Page SEO, Local SEO, Google Business Profile optimization, Google Maps SEO, content optimization, schema markup, local citations, and link building. My keyword research focuses on search intent, competition, commercial value, and location. I use these insights to build strategies for service pages, landing pages, blogs, and local search campaigns. For Technical SEO, I work on site structure, crawlability, indexability, redirects, canonicalization, internal linking, structured data, and other factors affecting search performance. For On-Page SEO, I optimize titles, meta descriptions, headings, content structure, keyword targeting, topical relevance, images, internal links, and schema. For Local SEO, I optimize Google Business Profiles, local content, citations, and Google Maps visibility while strengthening local search signals. I also use competitor analysis and quality link building to support authority and rankings. I track performance through Google Search Console, Google Analytics, ranking data, organic traffic, and competitor insights. My work has helped businesses achieve first-page rankings for targeted keywords, improve search visibility, attract qualified traffic, and generate more calls, inquiries, and leads. My approach is simple: understand the business, identify the real SEO opportunities, execute strategically, and measure the results.