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serenwhitlock

serenwhitlock

@serenwhitlock

YouTube Ads, Google Search Specialist for Coaches, Consultants, Course Creator

Verenigd Koninkrijk
Afar, Engels
Sommige informatie wordt in het Engels weergegeven.
Over mij
Are you an info-product creator, business coach, or digital consultant struggling to fill your booking funnel or grow webinar registrations? Social media can create awareness, but Google and YouTube connect you with people actively searching for solutions to their biggest challenges. I am a certified Google Ads Expert specializing in customer acquisition for digital products and online businesses. I create high-converting YouTube Video Ads, targeted search campaigns, and scalable PPC strategies designed to attract qualified leads, increase registrations, and grow your authority. ... Lees meer

Skills

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serenwhitlock
serenwhitlock
offline • 
Gemiddelde reactietijd: 1 uur

Bekijk mijn diensten

Beoordeling en optimalisatie van reclame
I will set up youtube retargeting and google ads remarketing for coaches
Beoordeling en optimalisatie van reclame
I will set up youtube video ads and campaigns for course creators

Portfolio

Werkervaring

Google

Senior Google Ads & PPC Strategist

Google • Freelance

Jan 2026 - Present6 mos

Managed and optimized over $500k in annual Google Ads budget for e-commerce and lead-generation clients across various industries. Key Responsibilities & Achievements: Designed and executed end-to-end Google Ads strategies, including Search, Display, Shopping, and Performance Max (PMax) campaigns. Conducted extensive keyword research, competitor analysis, and negative keyword mapping to eliminate wasted ad spend. Set up advanced conversion tracking using Google Tag Manager (GTM) and Google Analytics 4 (GA4) to ensure 100% data accuracy. Wrote compelling, high-converting ad copy and implemented responsive search ads (RSAs) to improve Quality Scores and Ad Strength. Performed continuous A/B testing on ad creatives, landing pages, and bidding strategies (Target CPA, Target ROAS). Consistently reduced average Cost-Per-Click (CPC) by 25% and increased overall client Return on Ad Spend (ROAS) by an average of 3.5x.