Shakil Hossen

YouTube Video SEO And Google Ads

I Love Sedona Real Estate • ZZP

Aug 2025 - Present • 9 mos

Google Ads is an online advertising platform developed by Google that allows businesses to create ads and display them across Google’s ecosystem, including Search, YouTube, Gmail, Google Maps, and partner websites. Key Features: Search Ads – Appear in Google search results based on keywords. Display Ads – Visual banner ads shown on websites within the Google Display Network. YouTube Ads – Video ads displayed before or during YouTube videos. Shopping Ads – Product listings with images, prices, and store information. App Campaigns – Promote mobile applications across Google platforms. How It Works: Advertisers bid on keywords or audience targeting options. Ads are shown based on: Keyword relevance Bid amount Ad quality (Quality Score) Expected click-through rate Pricing Model: Google Ads mainly operates on: PPC (Pay-Per-Click) – Pay when someone clicks your ad CPM (Cost-Per-Thousand Impressions) – Pay per 1,000 views CPA (Cost-Per-Acquisition) – Pay for conversions It is widely used by businesses of all sizes to increase website traffic, generate leads, boost sales, and build brand awareness.