Shalom B

Shopify Store Redesign & UX Specialist for UGREEN

GreenVits • Freelance

Jul 2026 - Jul 2026 • 0 mos

I collaborated with UGREEN to deliver a complete Shopify storefront redesign under a 12-hour deadline, modernizing the shopping experience while preserving the brand's premium identity. The goal was to refresh the homepage, improve product presentation, and create a cleaner, more intuitive user experience without compromising store performance. I redesigned the homepage by restructuring content sections, enhancing the visual hierarchy, refining product and category layouts, and updating promotional banners to better showcase featured products. All improvements were implemented directly in Shopify with a strong focus on responsive design, usability, and seamless navigation across desktop and mobile devices.

Shopify Growth Coach & Ecommerce Consultant for Fresh Juice Blender

Juice Plus+ • Freelance

Mar 2026 - May 2026 • 2 mos

Provided ongoing Shopify growth coaching and ecommerce consulting for Fresh Juice Blender, helping the business optimize store performance, increase conversions, and make data-driven decisions for sustainable growth. My role extended beyond technical guidance, serving as a strategic advisor on store optimization, customer experience, product positioning, and conversion strategy. I analyzed the customer journey, identified conversion bottlenecks, and recommended improvements to product pages, trust signals, offer presentation, and overall storefront usability. Through continuous coaching, I helped the client prioritize high-impact changes that enhanced the shopping experience and supported long-term business objectives. During our engagement, the store generated $127,482.26 in sales, processed 2,348 orders, and achieved a 3.28% conversion rate, reflecting the impact of a structured optimization and growth strategy. The result was a stronger Shopify store with improved customer experience, better conversion opportunities, and a scalable foundation for continued growth.

Shopify Growth Consultant & Ecommerce Coach for Sage & Sill

Sage Creek Gallery • Freelance

Jan 2026 - Mar 2026 • 2 mos

Provided Shopify growth consulting and ecommerce coaching for Sage & Sill, helping the home décor and furniture brand improve store performance, increase conversions, and build a stronger foundation for long-term growth. My role focused on identifying opportunities to optimize the customer journey and maximize the value of existing traffic. Through one-on-one consulting, I advised on conversion rate optimization, homepage improvements, product merchandising, store structure, trust-building elements, offer positioning, and overall shopping experience. I delivered practical, data-driven recommendations that the client could implement to enhance usability, strengthen customer confidence, and improve sales performance. During our engagement, the store generated $75,312.45 in sales, processed 1,842 orders, attracted 15.6K visitors, and maintained a 3.12% conversion rate. The consulting strategy helped create a more effective Shopify storefront, supporting measurable business growth and a better customer experience.