Shelley P
UGC Creator Aesthetic Video and Photo Content for Home and Lifestyle Brands
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House & Roam
Fulltime • 15 yrs 10 mos
UGC Creator & Brand Stylist
Jun 2018 - Present • 7 yrs 11 mos
I am a UGC Creator and Brand Stylist with 13+ years of experience in visual storytelling, product styling, and digital content creation. Through my brand House & Roam, I create elevated, lifestyle-driven content that feels organic, aspirational, and conversion-focused. My background in interior design and styling gives me a strong understanding of composition, lighting, mood, and how to create scroll-stopping visuals that blend naturally into social feeds. I specialize in: • Lifestyle UGC for home & lifestyle brands • Product styling and aesthetic storytelling • Organic-style ad content (Reels, TikTok, Amazon, etc.) • Voiceover and trending audio formats • Scripted and hook-driven conversion videos • Before-and-after transformations • Editorial-style photography I understand FTC compliance, brand guidelines, and performance-driven content strategy. My goal is always to create content that feels authentic while driving engagement and sales.
Brand Identity Designer | Logo, Business Cards & Social Media Kits, Creative Direction
Jun 2018 - Present • 7 yrs 11 mos
I am a Brand Identity & Creative Direction Specialist dedicated to helping startups develop modern, professional, and memorable brand identities. I create logos, business cards, social media kits, and overall visual branding that reflect your story and meet your needs. I can craft a clear creative direction and bring your vision to life with cohesive, contemporary designs—all within a fast turnaround of 1-2 weeks. Let's chat about how I can help bring your story to life and guide your project from start to finish.