
Sophia A
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Online Reputation Management Specialist
Online Business Institute • Freelance
Oct 2023 - Present • 2 yrs 11 mos
I help individuals, entrepreneurs, and businesses monitor and improve their online presence through ethical reputation management strategies. My work focuses on identifying reputation risks, improving positive search visibility, and developing content strategies that strengthen long-term brand perception. Key responsibilities: Monitor brand and personal-name search results across major search engines Identify negative, outdated, misleading, or potentially damaging online content Develop ethical search-result improvement and reputation strategies Promote positive, relevant, and authoritative content Optimize existing web pages and profiles for stronger search visibility Conduct SERP and competitor reputation analysis Track online mentions, reviews, and brand sentiment Develop content plans to support positive online visibility Provide reputation audits and actionable improvement recommendations Maintain transparent, policy-compliant ORM practices Core expertise: Online Reputation Management, SERP Analysis, Reputation Monitoring, SEO, Content Strategy, Brand Reputation, Search Visibility, Review Management, Competitor Analysis