Sophia R

Squarespace Website Designer & Developer

Freelance Web Designer • Fulltime

Jun 2023 - Present • 3 yrs 1 mo

I specialize in designing, developing, redesigning, and optimizing professional Squarespace websites that help businesses build a strong online presence and convert visitors into customers. Over the years, I've worked with startups, entrepreneurs, agencies, ecommerce brands, nonprofits, coaches, consultants, healthcare providers, real estate professionals, photographers, restaurants, and service-based businesses to create modern, responsive, and high-performing websites using Squarespace 7.1 and Fluid Engine. My expertise includes Squarespace website design, Squarespace redesign, custom website development, landing page design, business websites, portfolio websites, ecommerce stores, booking websites, membership websites, online courses, blog setup, custom CSS, JavaScript, code injection, responsive web design, website migration, domain connection, DNS configuration, email setup, multilingual websites, bilingual websites, language switchers, translated pages, and website maintenance. I also provide Squarespace SEO, on-page SEO, technical SEO, Google Search Console setup, XML sitemap submission, crawl error fixes, indexing improvements, Core Web Vitals optimization, page speed optimization, image optimization, schema markup, metadata optimization, keyword optimization, and local SEO to improve search visibility and organic traffic. For ecommerce websites, I configure Squarespace Commerce, Stripe, PayPal, shipping, taxes, subscriptions, memberships, digital downloads, abandoned cart recovery, discount codes, inventory management, product pages, checkout optimization, and payment integrations. I also integrate **Google Analytics 4 (GA4), Google Tag Manager, Google Ads conversion tracking, Meta Pixel, Facebook Catalog, Conversion API.

Squarespace SEO & Website Optimization Specialist

Digital Agency • ZZP

May 2024 - Dec 2024 • 7 mos

I specialize in Squarespace SEO, Technical SEO, and website optimization, helping businesses improve their Google rankings, increase organic traffic, and maximize website performance. I work with Squarespace 7.1 and Fluid Engine to identify and resolve technical SEO issues that prevent websites from performing at their full potential. My expertise includes Google Search Console setup, XML sitemap submission, website verification, crawl error fixes, indexing issues, coverage error resolution, robots.txt optimization, canonical URL setup, Core Web Vitals improvements, page speed optimization, image optimization, mobile SEO, metadata optimization, title tags, meta descriptions, internal linking, keyword optimization, URL structure, schema markup, local SEO, and SEO audits. I also configure and troubleshoot Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Ads Conversion Tracking, Meta Pixel, Conversion API (CAPI), Facebook Catalog, enhanced ecommerce tracking, purchase event tracking, server-side tracking, and analytics reporting to ensure businesses collect accurate marketing data and make informed decisions. In addition, I optimize Squarespace ecommerce websites, landing pages, blogs, portfolio websites, booking websites, and business websites by improving site architecture, user experience, navigation, mobile responsiveness, loading speed, and overall technical health. Every optimization follows Google's latest best practices to improve crawlability, indexing, user engagement, and long-term search performance. My goal is to deliver SEO-friendly, fast-loading, mobile-responsive, and conversion-focused Squarespace websites that rank higher on search engines, provide a better user experience, and help businesses generate more qualified traffic, leads, and online sales through sustainable organic growth.