Taylor S.
Creative Professional: Writing, Branding, Content and Marketing Support
Skills
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Werkervaring
Education & Content Manager
Velour Beauty • Fulltime
Oct 2018 - Jan 2025 • 6 yrs 3 mos
Throughout my time at Velour, I held several roles, including Account Executive, Retail Education Manager, and most recently, Education & Content Manager. Working across Marketing, Education, Product Development, Sales, and Retail gave me a well-rounded understanding of how a brand develops, communicates, and connects with its audience. I was heavily involved in shaping the brand’s voice and creative content across channels, with responsibilities spanning brand copywriting, social media copy, educational scriptwriting, blog writing, and branded educational materials. I also contributed to product development from a creative and marketing perspective, helping bring product concepts and customer-facing messaging to life. I developed and delivered educational content for consumers and retail partners including Sephora and Ulta, creating and starring in educational videos as both an on-camera presenter and voiceover talent. I also collaborated with creative teams throughout production, reviewing footage, assisting with edits, and supporting final content approval to ensure the finished work was accurate, engaging, and aligned with the brand. I built and maintained strong relationships with internal and external stakeholders, collaborating across departments to bring brand initiatives and projects to life. Wearing many hats throughout my career gave me a highly adaptable skill set spanning creative development, writing, branding, education, content, product marketing, communications, customer experience, and creative production.