
Hui ying
Chinese social media expert to grow your brand in China
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Senior Copywriter
YHLO Biotech Co., Ltd. • Fulltime
Jun 2023 - Jun 2025 • 2 yrs
-Integrated Brand Communication Campaigns: Develop integrated brand communication campaigns that closely tie up to brand goal,build the seasonal brand approach, plans, brief, content. -Copywriting:Produce compelling and engaging content tailored for diverse platforms, to drive brand awareness and user engagement. -Brand Visual Supervision: Ensure visual merchandising dominance and quality presence of brand both online. -KOL Relationship Management:Built and nurtured relationships with KOLs (Key Opinion Leaders), trained and collaborated with speakers to effectively deliver core brand messages and concepts.
Senior Copywriter
ZAODX Biotech Co., Ltd. • Fulltime
Nov 2022 - Jun 2023 • 7 mos
-Copywriting:Produce compelling and engaging content tailored for diverse platforms, to drive brand awareness and user engagement. -Market Research: Conducted in-depth market research to uncover emerging trends, identify growth opportunities, and assess competitive threats, enabling data-driven decision-making. -Cross-functional Collaboration: Coordinate efforts across sales, marketing, and operations to ensure goals are met.
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Thank you so much in conducting the market research! Well done!
