Shuvo

Digital Marketing Executive

New Zealand Dairy Products (BD) Ltd. • Fulltime

Aug 2019 - Jan 2022 • 2 yrs 5 mos

My responsibilities: * Managed end-to-end digital marketing campaigns, focusing on social media strategy, brand positioning, and audience engagement. * Created high-impact content to strengthen brand visibility and highlight product USPs. * Collaborated with sales teams to convert digital engagement into measurable revenue growth. * Conducted market research and competitor analysis to inform marketing and sales strategies. * Monitored campaign performance using analytics, optimizing for engagement, reach, and ROI.

Marketing & Brand Growth Specialist

Nestlé Bangladesh Ltd • Fulltime

Aug 2015 - Jan 2018 • 2 yrs 5 mos

I led marketing initiatives that strengthened brand visibility, positioned products effectively, and drove measurable sales growth. My work focused on: * Crafting and executing marketing campaigns to boost brand awareness and consumer engagement. * Driving brand positioning and digital presence through strategic content and promotional planning. * Collaborating with cross-functional teams to ensure consistent messaging across all channels. * Analyzing market trends and competitor activities to optimize marketing strategies and maximize ROI. This experience sharpened my expertise in brand marketing, social media strategy, and performance-driven campaigns, which I now apply to help businesses grow their online presence and increase sales.

Marketing Officer

Radiant Pharmaceuticals Limited • Fulltime

Mar 2013 - Aug 2015 • 2 yrs 5 mos

Key Responsibilities: • Executed targeted marketing strategies to boost brand awareness and product adoption. • Engaged and built relationships with key stakeholders to drive trust and repeat demand. • Managed sales territory and outreach campaigns to maximize market coverage. • Conducted market research and competitor analysis to refine marketing strategies. • Monitored performance metrics and optimized campaigns for audience engagement and sales growth.