LJY-WanTo

Huizhou Hongtuxing E-Commerce Co., Ltd.— E-commerce Operations

Amazon • Fulltime

Jun 2025 - Jun 2026 • 1 yr

· Multi-Platform Store Operations: Managed daily operations on TikTok Shop and Amazon, covering product listing, title optimization, detail-page setup, and inventory management. TikTok Shop focused on women's apparel (camisoles, swimwear); Amazon operated as a multi-category store. Proficient in traffic algorithms and search-ranking logic for both platforms. · Supplier Negotiation & Sourcing: Sourced from Pearl River Delta suppliers across multiple categories, leading price negotiations, sample confirmation, and delivery tracking. Optimized sourcing decisions based on SKU cost structure and market demand, reducing procurement costs effectively. · Advertising & Keyword Optimization: Managed ad campaigns on TikTok Shop and Amazon; improved ROAS through keyword selection and bid adjustment; dynamically refined ad strategies based on platform data to control customer acquisition costs. · Visual Design & Content Production: Independently handled hero image design, detail-page layout, AI model video production, and business PPT / product catalog / brand brochure creation for women's apparel categories. Used AI image tools for scene generation and retouching, significantly cutting per-SKU visual turnaround time. · Private-Domain Mini Program Operations: Managed page design and module setup on Youzan mini program, including homepage layout, category navigation, campaign pages, and daily listings; built customer retention and repurchase mechanisms. · AI Workflow Automation: Led the conversion of repetitive tasks — product research, listing copywriting, image asset production — into AI-assisted workflows using ChatGPT / Gemini / Claude and Nano Banana / image2, delivering a significant boost in overall content output efficiency.

Huizhou Jinduobao Trading Co., Ltd. —E-commerce Operations

OZON • Fulltime

May 2025 - May 2026 • 1 yr

· Ozon Platform Operations & Listings: Managed daily operations on Russia's Ozon platform across multiple categories including 3C accessories, women's & children's apparel, handbags, and small appliances. Proficient in Ozon's platform rules, traffic mechanics, and search-ranking logic; continuously optimized overall store conversion rate. · Supplier Development & Negotiation: Developed Pearl River Delta suppliers across multiple categories; led price negotiations and delivery management. Combined platform data with sourcing decisions to shorten restocking cycles for top-selling SKUs by approximately 30%. · Cross-Border Content Localization: Used AI tools to analyze Russian local competitor listings and buyer pain points; bulk-generated Russian-language titles, selling-point copy, and detail-page content aligned with local search habits; leveraged CET-6 English proficiency to read overseas market reports and platform policies. · Visual Design & Video Production: Independently managed full visual packaging for multi-category products — hero images, scene generation, detail-page layout, product catalogs, and PPT reports. Produced AI model try-on videos for apparel and product showcase videos for small appliances. Compressed per-SKU visual turnaround from 3 days to 2 hours. · Advertising & Performance Optimization: Combined template ads and search ranking boost tools on Ozon; tracked ROAS continuously from a financial cost perspective; dynamically optimized ad strategies through keyword selection and bid adjustment.