Yetunde Serah

Lofty Website Designer

Real Estate - Mark Rantis - Y Realty • Freelance

Dec 2025 - Jan 2026 • 1 mo

Designed and built high-converting real estate websites on the Lofty platform, combining clean UX with lead-capture-focused architecture. Delivered fully responsive IDX-integrated sites with MLS/MRED listing search, custom neighborhood and service pages (e.g., senior transition, probate), and Google review integration — turning static agent websites into active lead-generation tools. Worked directly within Lofty's website builder to customize branding, page structure, and calls-to-action for maximum buyer/seller conversion. lofty website, lofty crm, idx website, real estate website, mls integration, property listing, lofty website design, real estate seo, landing page design, mobile responsive design, lead capture, real estate crm, chime, real estate idx, ui/ux, website customization, real estate branding, agent website, neighborhood pages, property search, lofty smart plan, wise agent, kvcore, boldtrail, crm integration, virtual assistant, real estate leads, marketing automation lofty crm, lofty, follow up boss, lofty website, real estate crm, idx website, kvcore, boldtrail, lofty automation, real estate, real estate website, wise agent, lofty crm setup, lofty smart plan, chime, property listing, drip campaign, mls integration, crm automation, crm setup, rei reply, email campaign, crm integration, reireply, va, virtual assistance, real estate idx, property listings, chime crm, ghl sales funnel, zapier integration, ai automation, real estate seo, automation, ad campaign, workflow, fub, email, sms, follow up, virtual assistant, crm, followupboss, crm management, email automation, lead generation, integration, followup boss, realtor, email marketing, sms automation, lead nurturing, business leads, newsletter, zapier automation, crm data entry, email deliverability, setup, liondesk, real estate leads, marketing automation, email automations, landing page design, automation setup, newsletters lofty crm, lofty, follow up boss, lofty website, real estate crm

Real Estate CRM Specialist — Lead Conversion Systems

Realty • Freelance

Jul 2024 - Aug 2024 • 1 mo

Built a complete, conversion-driven CRM system for a solo agent scaling toward a team, replacing scattered lead flow with a structured, automated sales process. Designed source-based lead tagging and segmentation across website, referral, and ad channels, then built a smart list framework functioning as a daily workflow engine — flagging new leads for instant response, surfacing hot prospects, and cycling cold leads into re-engagement automatically. Rebuilt the pipeline architecture to mirror the client's actual sales process with automated stage-progression triggers and deal-value visibility, and connected drip/action-plan sequences to each lead source and pipeline stage so no lead could go cold from neglect. Real estate crm, crm setup, lead management, lead segmentation, conatct upload, pipeline architecture, smart lists, crm automation, lead tagging, drip campaign, lead nurturing, workflow automation, crm integration, real estate leads, lead generation, follow up automation, sales pipeline, tagging automation, crm data entry, business leads, automation setup, lead source tracking, crm management, action plans, real estate automation, virtual assistant, workflow Lofty CRM, KW Command, Lofty, Follow Up Boss, Boldtrail, kvCORE, Chime, Wise Agent, REI Reply, Gohighlevel, GHL, Hubspot, Zoho, Flodesk, Lofty CRM, Lofty (formerly Chime), Follow Up Boss (FUB), Boldtrail, kvCORE, Chime CRM, Wise Agent, REI Reply, GoHighLevel (GHL), LionDesk, Zapier