Zuraray

Senior Wix Landing Page Designer for Fitness & Personal Trainers with Booking and Acuity Scheduling

Aug 2026 - Present • 0 mos

I designed a conversion-focused Wix landing page for a personal trainer and fitness coaching business that needed a clearer way to present its services and turn interested visitors into booked appointments. The main challenge was creating a focused customer journey where prospects could understand the offer, recognize the value of the coaching, and take action without unnecessary steps. I built the landing page around the trainer’s core offer, using clear service sections, client benefits, credibility elements, testimonials, persuasive calls-to-action, and strategically positioned booking prompts. The responsive layout was designed to provide a consistent experience across desktop, tablet, and mobile devices. A key part of the project was integrating Acuity Scheduling into the booking journey. Visitors could move directly from the landing page into the scheduling process, choose an available service or appointment, and continue toward booking without leaving the intended customer journey. I also structured the content around relevant personal trainer, fitness coaching, workout program, gym, and local fitness search intent, creating an SEO-ready foundation while keeping the page focused on conversions. The completed solution gave the fitness business a professional landing page that communicates its offer more clearly, simplifies the booking experience, and creates a direct path from prospective client to scheduled appointment. Core expertise: Wix Landing Page Design, Fitness Website Design, Personal Trainer Websites, Acuity Scheduling Integration, Online Booking, Responsive Web Design, Conversion-Focused UX, Wix SEO, Lead Generation.

Senior Wix Website Designer for Coaches & Consultants

Jul 2026 - Present • 1 mo

For coaches and consultants, the website often has to answer one fundamental question within seconds: “Why should I trust this person to help me?” When the positioning, offer, content, and calls-to-action are unclear, even a visually attractive website can struggle to turn visitors into conversations. This project centered on creating a strategic Wix coaching and consulting website that presented the personal brand clearly while guiding visitors toward the appropriate next step. Rather than overwhelming visitors with information, I structured the experience around the coach’s expertise, target audience, services, transformation, credibility, and consultation journey. The website included dedicated sections for the coach’s introduction, services or programs, client-focused benefits, testimonials, frequently asked questions, and contact or consultation booking. I used clear visual hierarchy and intentional calls-to-action to help visitors understand what was being offered and why taking action made sense. I also built the website with responsive design in mind, ensuring that important messaging and conversion elements remained accessible across mobile, tablet, and desktop devices. The content structure was organized to support Wix SEO, with relevant page topics, headings, metadata, internal navigation, and keyword-focused content opportunities incorporated into the overall architecture. A major part of the work was turning expertise into a website experience that could communicate value without relying on excessive sales language. The final structure positioned the coach more clearly, made the services easier to understand, and created a smoother journey from first visit to inquiry or consultation.

Senior Wix Website Designer for Nonprofit Organizations

Jul 2026 - Present • 1 mo

For a nonprofit organization, the website needs to make its mission understandable within seconds while giving supporters practical ways to participate. If visitors cannot quickly understand what the organization does, who it serves, or how they can contribute, opportunities for donations, volunteering, partnerships, and community engagement can be lost. For this project, I developed a professional Wix nonprofit website centered on clarity, trust, and engagement. Rather than treating the site as a simple information page, I structured it around the different audiences interacting with the organization, including supporters, volunteers, donors, community members, beneficiaries, and potential partners. The website architecture included dedicated sections for the organization's mission, story, programs, initiatives, impact, testimonials or community stories, contact information, and calls-to-action. I organized the content so visitors could quickly understand the organization's purpose and discover the most relevant way to get involved. The visual design balanced professionalism with a welcoming community-focused tone. Responsive layouts ensured that important information and calls-to-action remained accessible across desktop, tablet, and mobile devices. I also focused on intuitive navigation and content hierarchy so users could reach important sections without unnecessary searching. For search visibility, I created an SEO-ready structure around relevant nonprofit organization, charity, community organization, volunteer, donation, and local nonprofit search intent. This included structured headings, organized page content, metadata opportunities, and internal navigation designed to support future SEO growth. The finished Wix website provides the nonprofit with a clearer digital presence, communicates its mission more effectively, and creates stronger pathways for visitors to learn, connect, volunteer, donate, or support its programs.