I will audit your ga4, google ads and meta conversion tracking
Conversion Tracking Specialist, GTM, GA4, Google Ads, Meta CAPI
Over deze dienst
You are spending on ads and you are not sure the conversion numbers are real. Usually they are not.
I audit the whole measurement chain and tell you exactly what is broken, in plain English, with evidence.
WHAT I CHECK
- Google Tag Manager: duplicate tags, wrong triggers, tags firing on every page
- - GA4: key events, data streams, cross domain, internal traffic filters
- - Google Ads: conversion actions, primary versus secondary, double counting, imported GA4 goals
- - Meta pixel and Conversions API: deduplication, match quality, missing parameters
- - Click IDs: gclid, gbraid, wbraid and fbclid, and whether they survive into your forms and CRM
WHAT YOU GET
- A findings document. Every issue with severity, the evidence, and the exact fix
- - Screenshots and real tag names, not vague advice
- - A prioritized list, so you know what to fix first
Standard and Premium include me doing the fixes, not just listing them.
Send me your site and the platforms you run before ordering. If your tracking is already clean, I will tell you that instead of selling you a report.
Mijn portfolio
Andere Webanalyse diensten die ik aanbied
Veelgestelde vragen
How is this different from the free Google Ads diagnostics?
Those tell you a tag exists. They cannot tell you it fires twice, fires on the wrong trigger, or that the click ID never reached your CRM. Those are the faults that actually cost you money.
Will you fix what you find, or only report it?
Basic is the audit on its own. Standard and Premium include me making the fixes, so you are not left holding a list of problems you still have to solve.
What access do you need from me?
Read access to Google Tag Manager, GA4, Google Ads and Meta Business Manager is enough for the audit. Edit access only if you buy Standard or Premium and want the fixes made.
Do you audit ecommerce and lead generation sites both?
Yes. Ecommerce revenue accuracy and lead source attribution break in completely different ways, and I check for both. Hotels, clinics, home services and online stores are all familiar ground.
What if my tracking turns out to be fine?
Then I tell you that and you get the report saying so. Message me your site before you order and I will give you an honest read on whether an audit is worth buying at all.

